Customer Service & Sales Apprenticeships

Business Admin Apprentice Studying at Desk

Customer Service (Level 2)

What do they do?

Customer service apprentices build the basic skills needed to support customers confidently in an entry-level role. They can:

  • Respond to straightforward enquiries
  • Process basic requests, bookings and customer information
  • Follow procedures and communicate professionally

Give new starters the right habits from day one while creating a clear route into customer-facing work.

Business Admin Apprentice Studying at Desk

Customer Service (Level 3)

What do they do?

Customer service specialists handle more complex situations and help improve the overall experience your organisation provides. They can:

  • Resolve complaints and challenging enquiries
  • Build stronger customer relationships
  • Identify improvements using feedback and service data

Turn experienced customer-facing staff into confident specialists who can protect loyalty and strengthen your reputation.

Customer Service Level 3 Apprentice

Sales Executive (Level 4)

What do they do?

Sales executives grow revenue by winning new business, developing customer relationships and protecting existing accounts. They can:

  • Identify opportunities using strong market, product and sector knowledge
  • Manage the customer experience from first contact through to sale
  • Use appropriate sales technology to track activity and improve performance

This programme develops confident sales professionals who can build stronger pipelines, retain customers and deliver sustainable growth.